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ONLINE VIDEO ADS IN 2011: MORE VIRAL, MORE CREATIVE AND AT THE $1B MARK

Video will be one of the leading drivers of online ad growth, according to eMarketer, which is projecting a 10.5% increase in US online ad
spending for 2011... Not surprisingly, given these trends, marketers will devote more resources, attention and time to online video campaigns.
Based on how 2010 shaped up, the following is what we can expect in this space...



Paramount digital entertainment
and freeverse's "Top Gun 2"

Top Gun 2 - Paramount Digital Entertainment
"Top Gun is back with more missions and more excitement! In this fast-paced air combat jet shooter, you must continue to make the world safe from encroaching Communist aggressors. The USS Enterprise has entered enemy waters...

candywriter's
"Word Solitaire: Holiday"

Word Solitaire: Aurora - Candywriter
"Word Solitaire: Holiday has arrived! In this special puzzle edition of Word Solitaire, you must complete a level by using all of the provided letters AND correctly spelling a pre-defined holiday word such as Eggnog, Snowflake...

Freeverse's
"Pride and prejudice and zombies"

Pride and Prejudice and Zombies - Freeverse, Inc.
"It is a truth universally acknowledged that a zombie in possession of brains must be in want of more brains. And it is another widely held truth that Pride and Prejudice and Zombies, the New York Times best seller, was in want of the perfect video game...


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